We are excited to share that Lexus has welcomed acclaimed chef and restaurateur Esther Choi to its distinguished Lexus Culinary Masters program. Known for her bold creativity, entrepreneurial spirit, and passion for unforgettable dining experiences, Chef Choi will serve as a Lexus brand ambassador, helping bring the brand’s values of quality, innovation, luxury, prestige,…
What does it look like when a sketch becomes a vehicle? When a single line becomes a silhouette, and an idea becomes a work of craft? This May, Lexus brought those questions to life in the heart of New York City with one of the brand’s most creative activations to date. From May 14…
Following last year’s record-breaking success of Wicked, Lexus is once again joining forces with Universal Pictures to bring a touch of magic to the big screen. The first Wicked film captivated audiences around the world and became the most successful Broadway-to-film adaptation in history. Now, as the highly anticipated sequel Wicked: For Good soars into…
Another summer, another Golden Opportunity. The Lexus Golden Opportunity Sales Event is now underway at Lexus of Northborough, where you can take advantage of some of the year’s best incentives and special offers on our Lexus inventory. This summer, don’t miss the chance to shop for your new Lexus sedan, crossover, or SUV, including…
Lexus made a bold statement at this year’s NYCxDESIGN Festival (May 15–21), supporting the 2025 Design Pavilion, New York’s premier public design exhibition. Taking place through May 19 at Hudson Yards Public Square and Gardens, Lexus presents Lexus Ambiance — an immersive installation that blends cutting-edge automotive design with dynamic, sensory-driven art. Created in…
Revo, a leader in premium performance eyewear, has partnered with Lexus to introduce an exclusive collection of high-end sunglasses. This groundbreaking collaboration merges Revo’s NASA-based lens technology with Lexus’ sophisticated design philosophy, creating eyewear that epitomizes performance, style, and luxury. The Revo | Lexus collection features four distinct styles—Crafted, Spindle, Podium, and Double Stint—each inspired…
Lexus and the World Surf League (WSL) have announced an expanded multi-year partnership that will strengthen their shared commitment to innovation, excellence, and performance. Under the new agreement, Lexus will serve as the title partner for five major WSL events in 2025, including the WSL Awards, Pipe Pro, Trestle Pro, US Open of Surfing, and…
Lexus is making waves in the surfing world with its latest venture: the brand’s inaugural surf ambassador partnership. This follows Lexus’ recent move into the surfing arena, highlighted by its expanded collaboration with the World Surf League (WSL). Announced in May, Lexus has become the Official Automotive Partner of the WSL in North America. This…
Another summer, another Golden Opportunity. The Lexus Golden Opportunity Sales Event is now underway at Lexus of Northborough – take advantage of some of the year’s best incentives and special offers on our Lexus inventory. This summer, don’t miss the chance to shop for your new Lexus sedan, crossover, or SUV, including our expanding EV…
The highly anticipated, all-new 2024 Lexus GX is finally here. To celebrate, Lexus has collaborated with luxury appliance brand Monogram™ to create a bespoke concept vehicle for culinary, wine, and spirits enthusiasts: the Monogram GX. This unique vehicle made its official debut at the Food & Wine Classic, held June 14-16 in Aspen, CO….
