The Perfect Pairing: The Monogram GX

The highly anticipated, all-new 2024 Lexus GX is finally here. To celebrate, Lexus has collaborated with luxury appliance brand Monogram™ to create a bespoke concept vehicle for culinary, wine, and spirits enthusiasts: the Monogram GX. This unique vehicle made its official debut at the Food & Wine Classic, held June 14-16 in Aspen, CO.
“Our all-new Lexus GX was designed to highlight the unique duality of luxury and off-roading capability, enabling our guests to create amazing experiences on the road,” said Cynthia Tenhouse, Vice President of Lexus Marketing. “Together with Monogram, Lexus is taking the GX experience to a new level, where road adventures meet culinary experiences.”
“This unique pairing of unexpected luxury cooking while away from home is created with signature pieces from Monogram that elevate the everyday,” said Julie Burns, Executive Director of Monogram Appliances. “The Monogram GX puts an entirely new spin on the road trip experience with a crafted, culinary journey.”
Drawing inspiration from the Monogram Designer Collection, Lexus and Monogram collaborated with the luxury appliance brand’s creative director and renowned interior designer, Richard T. Anuszkiewicz, to bring this concept vehicle to life. Working with Monogram’s industrial design team, Richard enhanced the vehicle’s refined style and proportions, emphasizing materiality and entertainment. The Monogram GX features a two-toned camel leather custom-patterned interior, brass and titanium metal accents, Dekton slate stone details, custom rims, and exterior detailing. The elite team at Complete Customs built and engineered this one-of-a-kind showpiece.
Specialty Features of the Monogram GX
- Monogram 30” Smart Flush Hearth Oven: This electric hearth oven captures the performance of a wood-fired brick oven, perfect for preparing pizza, artisanal bread, or roasted branzino.
- Monogram Forge Heated Ice Press: The first and only heated ice press in the U.S., creating spheres to chill bourbon or spirits, adding a showstopping element to any gathering.
- Exterior Wine and Bourbon Storage: Pressure-fitted cutouts on the exterior side panels allow for quick access to wine, bourbon, a bottle opener, and glasses.
- Chilling Compartments: A rear cold drawer and an additional cold console compartment in the back seat offer flexible chilling for ingredients.
- Plating Station: Equipped with hearth-oven essentials, cutlery, and a trash bin, conveniently positioned within the trunk.
- Wine and Spirits Bar: Complete with a bar kit, glassware, bitters, and a folding cutting board.
Note: The vehicle shown is a special project vehicle modified with non-Lexus parts that may void the warranty, negatively impact safety, and not be street legal.
1 comment(s) so far on The Perfect Pairing: The Monogram GX
This is genius. Love the pairing of both. Would definitely buy this vehicle. Trying to find out now on how to…