Lexus & Georgia Tech Athletics Partnership

Lexus has become the Official Luxury Vehicle of Georgia Tech Athletics! The multi-year partnership, announced earlier this month, is a product of aligning principles and mutual respect between Lexus and Georgia Tech Athletics. “Lexus is proud to partner with such a well-known and respected athletics program,” said Sam Wintermyer, general manager, Lexus Southern Area. “Georgia Tech fans bring a passion to the stadium like no other, and that same passion is what drives us at Lexus to design and create unforgettable experiences for our customers.”

As the Official Luxury Vehicle, Lexus will have a large presence at both Tech home events and venues. This includes the Lexus Deck, a premium seating area at Bobby Dodd Stadium previously known as Tech Terrace. The Lexus Deck will feature a Lexus vehicle display that will be visible throughout the stadium. The Callaway Club at McCamish Pavilion will become the Callaway Club presented by Lexus, cementing the partnership between Lexus and Georgia Tech Athletics. This partnership will also come with future benefits to Lexus owners, as well as gameday vehicle displays outside of Bobby Stadium. 

“Georgia Tech’s partnership with Lexus further demonstrates how inspired ideas, relentless innovation and passion are at the core of the success of both brands, which results in a partnership of unlimited success,” said Jean-Paul Dardenne, Legends senior vice president.